McKenna Schroeder

About McKenna Schroeder

Fourth-year business student, future marketing professional. My excitement for business led me to the Carlson School of Management at the University of Minnesota-Twin Cities, where I am completing my Bachelor of Science in Business degree in Marketing with a minor in Strategic Management. One of the most valuable lessons I have learned at the University of Minnesota, has been to never stop immersing yourself in learning. Even though I knew I wanted to pursue marketing, I have appreciated getting the opportunity to dive into topics and courses that don\'t pertain to business at all. For example, my course on Leadership has provided me with valuable skills to implement in my future career in marketing.This past year I mastered Excel, and continue to build on those skills in other courses. This year, I hope to dive even deeper into Excel and data analysis to help better understand some important technological skills.

Experience

1. Marketing Associate

   Schwan's Company

   Jun 2024 — Present

   Lead cross functional teams and resources for new product development across large commercial accounts contributing over $30M in Net Sales- Curate customized marketing materials to gain new customers, drive business growth, and promote product portfolio- Deliver monthly reports with business leaders to analyze organization’s performance and address foodservice industry insights

Education

• Maple Grove Senior High School

  High School Diploma

  2016 — 2020

• UMN Carlson School of Management

  Bachelor's degree, Marketing