McKenna Hampson
Public Relations Intern @Bollare
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WORK HISTORY
Public Relations Intern @Bollare
New York, NY, US
Conduct daily brand and media research for 7+ fashion, beauty, and lifestyle brands, including PJ Salvage, Sexy Hair, 12th Tribe, Dear Dahlia, Eberjey, MIKOH, and Sunday Riley, monitoring 50+ media placements weekly across digital, print, and social platforms- Build and maintain targeted media lists using Cision, identifying key editors, journalists, and influencers aligned with brand positioning to support strategic press outreach and campaign goals- Create weekly and monthly campaign recaps, trend decks, and internal reports that summarize coverage reach, key learnings, and next-step opportunities. Support pitch development, press outreach, and sample coordination while assisting management with daily account needs and cross-brand initiatives.
EDUCATION
Polk State College
Liberal Arts and Sciences/Liberal Studies
LIM College
Bachelor of Business Administration, Fashion Merchandising
ABOUT MCKENNA HAMPSON
I’m a senior at LIM College majoring in Fashion Merchandising. Over the past few years, I’ve gained experience in retail, wholesale, and campus events, which has given me a solid understanding of consumer trends and brand strategy. From supporting showroom appointments to helping run campus store operations, I’ve learned how fashion connects both creatively and strategically.I’m especially drawn to public relations, buying, and product development because these areas allow me to merge creativity with business. I enjoy working with teams, building relationships, and finding ways to bring value to both brands and customers.As I approach graduation, I’m looking forward to the next step in my career where I can continue to learn, contribute, and grow in the fashion industry.
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