Rob McDonald

WORK HISTORY

EDUCATION

ABOUT ROB MCDONALD

Rob practices in the area of intellectual property litigation and enforcement, branding strategy, trademark protection and commercialization, and licensing and exploitation of all forms of IP. He has litigated copyright, trademark and patent infringement actions at various levels of court, including domain name disputes, franchise and shareholder disputes, counterfeit goods and misappropriation of confidential information and trade secrets. Rob is a registered trademark agent in both Canada and the United States. He manages many IP portfolios and brands for local, national and global clients, and is an experienced litigator who enforces and defends client’s valuable IP rights. Representing clients across a range of industries, Rob provides IP support with respect to mergers and acquisitions, cross border and international business, financing and other commercial transactions. In 2023 Rob received the prestigious Distinguished Service Award for Service to the Profession, awarded jointly by the Canadian Bar Association and the Law Society of Alberta. He is recognized as one of Canada\'s leading IP lawyers by numerous publications including Best Lawyers in Canada, Lexpert and the National Post. Rob is a sessional instructor of the IP Law Course at the University of Alberta Faculty of Law and an instructor of the Legal Education Society of Alberta Intensive Trial Advocacy Course and the Osgood Hall Masters of Law Program. Specialties: Intellectual Property Law Intellectual Property Litigation Trademark Law Technology Licensing Franchise Law