Mary-Catherine Burton
Global Brand Strategy @ Starbucks
- Role
- Group Manager, Global Brand Experience Strategy at Starbucks
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Mary-Catherine Burton
Trusted leader with 14+ years of experience across brand strategy, marketing, program management, and sustainability innovation with a proven track record building high-performing teams, scaling complex global programs, and delivering insight-led strategies that drive measurable growth. Breadth of experience enables a unique ability to provoke new thinking & galvanize organizations around a shared vision, bridge silos, foster collaboration, and scale enterprise “firsts” that accelerate business results and strengthen impact.
Experience
Group Manager, Global Brand Experience Strategy
Mar 2025 — Present
Transforming how the Starbucks brand and customer experience come to life globally.Leading and defining multi-year global marketing and brand strategies adopted by enterprise teams to drive U.S. growth and shape how Starbucks connects with customers across international markets. Leading team delivering global enterprise-wide initiatives, directing global research, evolving brand identity systems, defining messaging frameworks, as well as customer journey and experience design to elevate brand affinity, ensure relevance, strengthen global cohesion and impact.
Education
University of Newcastle
Communications
2008 — 2008
University of South Carolina
B.A. Journalism and Mass Communications, Advertising
2006 — 2010
Skills
- Product Marketing
- Merchandising
- Social Media Marketing
- Events Coordination
- Integrated Marketing
- Project Management
- Team Management
- Social Media
- Client Relations Skills
- Advertising
- Sponsorship Relations
- Event Planning
- Sponsorship
- Target Marketing
- Management
- Marketing
- Account Management
- Client Services
- Team Leadership
- Event Management
- Crisis Communications
- Key Account Management
- Communication
- Community Outreach
- Field Marketing
- Business Analysis
- Press Releases
- Public Relations
- Media Relations
- Business Strategy
- Cross-Functional Team Leadership
- Marketing Strategy
- Time Management
- Marketing Communications
- Blogging
- Community Relations
- Strategic Planning
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.