Mike Brennan

About Mike Brennan

I help brands turn products into movements and customers into lifelong advocates. With deep experience in product marketing, brand strategy, and strategic partnerships, I specialize in building go-to-market strategies, driving revenue growth, and creating high-impact collaborations that elevate brand positioning. By blending data-driven insights with compelling storytelling, I help brands stand out in competitive markets, optimize marketing performance, and maximize engagement.Areas of Expertise:Marketing• Product Marketing and Go-to-Market (GTM) Strategy• Brand Strategy and Positioning• Strategic Partnerships and Sponsorships• Digital and Experiential Marketing• Licensing, Brand Collaborations, and Retail Marketing• Campaign Management and Optimization• Business Strategy and P&L Management• Stakeholder and Cross-Functional Team LeadershipTechnical Skills• Google Analytics, Tableau, PowerBI, and Snowflake• Salesforce, Monday.com, Asana, and SAP• Adobe Creative Suite (Photoshop, Illustrator, InDesign)• Social Media Ad Platforms (Google, Facebook, LinkedIn, YouTube, Reddit)• WordPress and ShopifyThroughout my career at Callaway Golf, adidas, and Hasbro, I’ve led record-breaking product launches, multimillion-dollar revenue growth, and award-winning partnerships. I thrive at the intersection of creativity and analytics, using insights to develop strategies that drive real business impact.

Experience

1. Nike

   Present

Education

• West Virginia University

  BS, Marketing

  2006 — 2010

Skills

• Sports
• Leadership
• Facebook
• Management
• Program Management
• Email Marketing
• Social Media Marketing
• Advertising
• Operations Management
• Digital Marketing
• Project Management
• Social Networking
• Event Planning
• Sales Operations
• Sports Management
• Customer Service
• Sponsorship
• Event Management
• Marketing Strategy
• Soccer
• Public Relations
• Digital Media
• Promotions
• Account Management
• Social Media
• Sports Marketing
• Marketing