Maziar Sattari
Consumer Digital Transformation Leader | Retail Media | CX to Customer Data | Marketing Technology & Advertising Platforms
- Role
- Managing Director at Deloitte
- Location
- Redmond, WA, US
- LinkedIn followers
- 500 followers
About Maziar Sattari
I help marketing/ technology executives and teams at Fortune 500 companies turn customer data, marketing technology, engineering, and AI into real business results. At Deloitte, I lead work across Marketing Technology, Data Management, and Operations, focusing on practical ways organizations can better understand their customers, personalize experiences, and run their marketing programs more efficiently.My work sits at the intersection of technology, customer experience, and execution. I enjoy simplifying complex problems, aligning teams around a shared strategy, and building solutions that people can actually use and scale. I lead with a service-based, people-first style—because great outcomes come from great teams.Across 25+ years in engineering, product management, marketing, business development, and technology, I’ve worked with organizations in Retail, Technology, and Telecommunications. Throughout my career, I’ve led cross-functional teams, coached emerging leaders, built high-performing groups from the ground up, and guided organizations through complex transformation efforts. Whether defining a strategy, overseeing implementation, or helping teams operate new capabilities day-to-day, I focus on creating clear, achievable paths to success.At Deloitte, I’m committed to helping clients build modern marketing and data foundations—strengthening first-party data, improving customer journeys, integrating new technologies, and responsibly using AI. My team blends practical experience with a mindset of continuous learning, helping organizations modernize systems, streamline operations, and deliver better customer experiences.At the end of the day, my goal is simple: use technology to solve real problems, empower the people doing the work, and make the process enjoyable along the way.Always open to conversations about customer data, marketing transformation, GenAI, and the future of digital experience.
Experience
Managing Director
Jun 2018 — Present · Seattle, WA, US
Lead Deloitte’s US Adobe practice across Retail, CPG, Travel, and Automotive, guiding strategy, delivery, and growth while helping Fortune 500 clients modernize their customer experiences and marketing operations.US advertising technology, marketing analytics and Google Cloud practice leader. We are creating analytics technology solutions on cloud services for the world\'s largest brands. I am responsible for creating product offerings, sales and go-to-market activities.
Education
University of Oregon
BS, Psychology
1992 — 1996
Skills
- Pricing Strategy
- Rtb
- Online Advertising
- Online Media Planning and Buying
- Product Management
- Strategic Partnerships
- Yield Management and Optimization
- Business Planning
- Targeted Advertising
- Management
- Revenue
- Strategy
- Auction Models
- Partnering with Multiple Teams and Consolidating Vision
- Marketing
- Digital Media
- Brand Architecture
- SEO
- Search Advertising
- Analytics
- Business Strategy
- Fly Tying
- Sem
- Digital Marketing
- Fly Fishing
- Mobile Applications
- Data Management and Targeting Technology
- Business Strategy and Planning (Short & Long Term)
- Team Leadership
- Trade Marketing
- Driving for Revenue
- Product Development
- Delivering Products to Market
- Cross-Functional Team Leadership
- Cross Device Advertising Platforms (Mobile & Online)
- Mobile Advertising
- Display Advertising
- Real-Time Bidding
- Leading Product and Engineering Teams
- Digital Strategy
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