Mayuri Kane

About Mayuri Kane

Builder. Thoughtful Hustler. Problem Solver.For 18+ years, I’ve shaped and scaled new businesses, products, and content services across consumer tech, digital video, and strategy consulting. From launching India’s first branded pre-owned commercial vehicles initiative, to building Amazon Home Services, or founding Amazon miniTV (now merged with Amazon MX Player serving 250M+ monthly users across India), I thrive on building delightful customer experiences at scale, from scratch, with speed.Currently, I Head Content Licensing, Insights, and Program Management at Amazon MX Player, one of India’s largest free ad-supported video platform reaching 250M+ monthly users. Thoroughly enjoy building the widest most diverse content selection we can offer our customers!What I do best- Lead high-performing, cross-functional teams through 0→1 journeys and rapid scale-ups- Own P&L, market entries, turnaround strategies, and large-scale content partnerships- Launch digital products that delight millions of customers across streaming, commerce, and consumer tech- Connect strategic thinking to hands-on execution with balancing speed and excellenceHighlights- Delivered innovative new business lines at Amazon & Accenture - redefining customer experience and category norms- Part of the Founding team for Amazon miniTV - built and scaled multiple content categories from scratch, delighting millions of young Indian audiences- Building the widest content selection for Amazon MX Player to delight digital video audience nationwideExpertise:Strategic Planning | Growth Leadership | Product Management | New Business Launch | Digital Transformation | Team Building | Content Strategy | Cross-functional CollaborationIf you’re building something new, or re-imagining something established - let’s connect. I’m always up for a conversation about creating meaningful, customer-loved experience!

Experience

1. Head - Content Licensing, Insights, Program Amazon Mx Player

   Amazon

   Sep 2024 — Present

   Own licensing and programming of Localized International Shows (K-dramas, Asian romance, Turkish dramas and many more), Localized International Films, Indian Films and 3P content partnershipsLead content insights to help serve our viewers with better content every dayProgram manage to ensure the content house stays in order

Education

• Jamnalal Bajaj Institute of Management Studies (JBIMS)

  MBA, Marketing

• D. J. Sanghvi College of Engineering

  B.E., Electronics and Telecommunication

• Vivekanand Education Society's Polytechnic (VESP)

  Diploma in Engineering, Electronics & Communication

Skills

• Brand Development
• Analytics
• Business Strategy
• Business Planning
• Analysis
• Brand Implementation
• Market Entry
• Profitable Growth
• Marketing Strategy
• Sales Growth
• Crm
• Driving Business Growth
• Brand Developement
• Manage Client Relationships
• New Business Development
• Management
• Business Development
• Marketing
• Key Account Management