Mayuri Das

MSc. in Business Analytics Northumbria University

Role
Social Media Manager Digital Marketing Analyst at Farm Shaala
Location
Kolkata, WB, IN
LinkedIn followers
500 followers

About Mayuri Das

Budding Data Analyst | Exceling in Excel | Enthusiastic Learner Hi there! I\'m a recent graduate eager to kickstart my career in the dynamic world of data analytics. Passionate about uncovering insights and telling stories through data, I am enthusiastic about harnessing the power of information to drive informed decisions. Armed with a strong foundation in data analysis, statistical methods, and proficiency in tools like Python, Excel, and SQL, I am excited to delve into projects that involve cleaning, organizing, and interpreting data to extract valuable insights. I am always looking for opportunities to enhance my skills and expand my knowledge in the field. I thrive in collaborative environments, where I can contribute my analytical skills to solve complex problems and make a positive impact. I am a detail-oriented individual who enjoys diving into datasets, spotting trends, and communicating findings clearly and concisely. Let\'s connect and explore how we can leverage data to drive innovation and create meaningful outcomes together! Feel free to reach out through messages for discussions on data analytics opportunities, networking opportunities, or collaborations on exciting projects.

Experience

  1. Social Media Manager Digital Marketing Analyst

    Farm Shaala

    Jan 2026 — Present · IN

    I am a data-driven Social Media Manager and Digital Marketing Analyst with proven experience in scaling brand presence and campaign performance through measurable outcomes. I manage organic and paid social strategies while tracking core KPIs including reach, engagement rate, CTR, CPC, conversion rate, and ROAS to ensure continuous optimization.I leverage analytics tools such as Google Analytics, Meta Ads Manager, Google Ads, and platform insights to conduct performance analysis, audience segmentation. My work focuses on improving funnel efficiency, reducing acquisition costs, and maximizing campaign ROI through data-backed decision-making.By integrating content performance metrics with paid media analytics, I deliver actionable insights that directly influence strategy, budget allocation, and growth objectives. My approach combines quantitative analysis with execution excellence to drive scalable, sustainable digital marketing results.

Education

  • Northumbria University

    Master's degree, Business Analytics

  • Arya College of Engineering & Research Center,Jaipur

    Bachelor's degree, Electronics and Communication

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Mayuri Das — Social Media Manager Digital Marketing Analyst at Farm Shaala in Kolkata, WB, IN | Unifers