Mayur Pasalkar

About Mayur Pasalkar

Hello My Name Is Mayur Pasalkar. I\'M Google Certified Digital Marketer, Energetic Individual With Passionate About Marketing,Advertising, & Technology.Key Areas I\'m Well-Versed with: SEO - On page/Off page Optimization. Google Ads. Facebook AdsSocial Media Campaign Management & social media presence (Facebook, Twitter, Instagram)Email Marketing. Graphics Design.Complete Website Analysis & Complete Site Audit.Competitive analysis manually through tools.Keyword Research & keyword analysis through using Google keyword planner.content writing.Google Analytics. Google Search console Wordpress.

Experience

1. Digital Marketer

   Exceptional Ad Agency

   Jul 2025 — Present

   Managed Meta Ads and Google Ads for multiple D2C brands, handling monthly budgets of ₹15L+ per account to drive scalable sales and qualified leads.Achieved 2x–3x ROAS through structured media buying, creative testing, and conversion rate optimization.Improved lead quality via ad messaging, targeting, and form refinement.Increased CTR and engagement through A/B testing and research-backed creative angles.Planned and executed end-to-end performance marketing strategies including audience targeting, campaign structure, budget allocation, bidding strategies, and funnel setup.Conducted market research, competitor analysis, and audience insight studies.Led creative planning with designers for high-converting ad creatives.Optimized ad copies, headlines, creatives, and CTAs.Implemented tracking via Meta Pixel, Google Tag Manager (GTM), and GA4.Optimized landing pages (CRO) for conversion rates.Analyzed metrics and prepared reports for scaling campaigns.

Education

• Abhinav Education Society's College of Pharmacy

  HSC, Commerce

• MES Garware College of Commerce (Autonomous)

  Bachelor of Commerce - BCom, Accounting Finance marketing

• DY Patil University

  Master of Business Administration - MBA, Marketing

• N.M.V. HIGH SCHOOL PUNE

  SSC