Mayur Lakudkar

Building Modern Search with AI Capabilities @ Google

Role
Principal - Media Account Specialist Lead at Google
Location
Hyderabad, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mayur Lakudkar

Data-Driven Strategy || Paid Media || Google Analytics || Performance Marketing || Google Ads || Dexterous digital strategy consulting, key client/account management, Google Ads/Google Analytics/ SA 360. Well aware of agency landscape- A dynamic & proactive media planner with abilities in relationship building, devising effective strategies for augmenting business, client communication, branding & promoting products for business excellence- Has worked for various geographies like Africa, UK/I, US & India- Self-motivated & a proven performer with an excellent track record across all assignments- A leader with a positive attitude packed with strong analytically, problem-solving & organizational abilities- Keeps high interest in sports, adventure activities, mountaineering, traveling, etc.

Experience

  1. Principal - Media Account Specialist Lead

    Google

    Nov 2023 — Present · Hyderabad, IN

    Advocate for AI powered Google Search Ads and responsible for campaign management, key account management, up-sell and sales pitch initiatives for clients across Auto, Retail, Travel, Insurance, Food delivery, Government, Education, Office space & other services Industry in UK/I.• Manage account growth through search performance oriented solution for the clients to meet the marketing objectives.• Led the agency enablement program for (Dentsu, OMG, Publicis, WPP, Havas etc) by promoting modern search with AI first approach across UK/I & other EMEA market.• Strategized & developed long term growth plan via AI first Solutions for the client using digital maturity framework to achieve client’s business objective.• Collaborated closely with x-fn team like sellers, industry managers, vendor teams, GTMs, product and x-sector teams to grasp the business priorities and opportunities.• Delivered analytically rigorous & data driven insight to build paid media strategy for the clients.

Education

  • R S Mundle English School

    SSC, Mathematics & Science

    1990 — 2003

  • ICFAI Business School, Hyderabad

    Master of Business Administration (M.B.A.), Marketing Strategy & Operation, 6.62 CGPA

    2012 — 2014

  • Maharashtra state board of technical education | Hislop College

    HSC, Science, Mathematics, Biology, Chemistry, Physics

    2003 — 2005

  • Yashwantrao Chavan College of Engineering - YCCE

    Bachelor’s Degree, Mechanical Engineering

    2005 — 2009

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Mayur Lakudkar — Principal - Media Account Specialist Lead at Google in Hyderabad, IN | Unifers