Mayashree Paul

Brewing Ideas for BlackCoffee Media( Ex- Rapido, Khatabook, Koo)

Role
Senior Content Strategist at Blackcoffee Media
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Writing/EditingView LinkedIn profile

About Mayashree Paul

Growth Strategist | Ops Lead | Marketing & Communication| Founders officeI’m a marketing & communications professional who has launched 500+ campaigns for brands like Rapido, Khatabook, and Koo — basically, I’ve made ideas move faster than Rapido bikes, added more value than Khatabook entries, and kept stories trending like Koo feeds. At LeaderStory, I sit at the crossroads of growth, content, and operations — building systems that actually scale (not just PowerPoint promises), new service lines that stick, and client journeys people don’t want to unsubscribe from. I lead a 10-member crew across strategy, creative, and delivery, driving GTM growth with a mix of research, storytelling, and just the right dose of chaos management. From onboarding 33+ clients to producing 20+ podcasts, I’ve learned how to turn creative sparks into campaigns that both click and stick

Experience

  1. Senior Content Strategist

    Blackcoffee Media

    Oct 2025 — Present

Education

  • Christ University, Bangalore

    Bachelor in BA Journalism, Communication and Media Studies

    2016 — 2019

  • MICA | The School of Ideas

    Diploma of Education, Digital Communication and Media/Multimedia

  • St'xaviers Secondary School

    SCLC

    2003 — 2014

  • Delhi Public School, Siliguri

    AISSEC, Humanities

    2014 — 2016

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Mayashree Paul — Senior Content Strategist at Blackcoffee Media in Bengaluru, KA, IN | Unifers