Mayank Swami
Category Manager at Snapdeal.com I ICFAII
- Role
- Category Manager at Snapdeal
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Mayank Swami
Master in Management Studies From ICFAI University, Hyderabad with 9 years of experience in category management in e- commerce, Personal care appliances and Consumer Durables industry having working knowledge of Category strategy planning, Product launch and campaign planning, Pricing management, product category Management, Brand Marketing, Product Management, Market Research, Media Management, Communication development, Project Management and Social Marketing.Core Competencies: Category management, team building, category Roadmap Planning, Business strategy, Project management, Product strategy, Product launches, Brand Management, Pricing Management, Budgeting, ATL/BTL and digital campaigns, Consumer Behaviour understanding, Benchmark studies and category/market researches.
Experience
Category Manager
Jul 2023 — Present · Gurugram, IN
Develops category strategy and assists Customer Business Managers customer with integrated category strategy development.• Establishes and manages key supplier performance goals and objectives; communicates periodic results to plan and manages top-level continuous improvement.• Building and maintaining relationships with brands.• Establish metrics, monitor on-going vendor performance, addressing any service failures expeditiously and provide aggregate reporting on supplier performance.• Stakeholder partnering, Performance management, Sourcing strategy development, Category management, Supplier Relationship management.• Developed metric to assess performance for the growing business segment by providing large scale industry analyses- detailing retail landscape, competitive promotional activity and pricing attributes.• Monitor sales numbers daily and react accordingly to ensure all sales opportunities are met, growing sales in categories.• Managed customer expectations by preparing, presenting and negotiating support proposals.
Education
IIMT Group of Colleges
Bachelor of Business Administration - BBA, Business Administration and Management, General
2008 — 2011
ICFAI Foundation for Higher Education, Hyderabad
Master's degree, Marketing/Marketing Management, General
2017 — 2019
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