Mayank D.
Media & Marketing Strategist | Programmatic & Performance Expert | $2.2B+ in Managed Marketing Spend
- Role
- Team Lead Manager at Refuel Agency
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Mayank D.
Results-driven Digital Marketing Professional with over 11+ years of experience in…
Experience
Team Lead Manager
Oct 2022 — Present · New Delhi, IN
Managed $2.2B+ in marketing spend to drive optimized performance and maximize ROI across digital channels-> Lead, mentor, and develop a team of digital marketers, ensuring alignment with campaign goals and best practices-> Develop and implement standardized processes and workflows to improve efficiency and campaign quality-> Monitor team workloads and manage resource allocation to balance priorities and meet project deadlines-> Conduct training sessions on new tools, platforms, and strategies to enhance team skills and knowledge-> Review and approve campaign assets, strategies, and optimizations to ensure quality and brand consistency-> Coordinate cross-functional collaboration with creative, analytics, and strategy teams to ensure cohesive campaign execution-> Collaborate with stakeholders to align campaign goals with broader business objectives and report on campaign impact-> Analyze team performance metrics to identify areas for improvement and make data-driven adjustments to optimize outcomes-> Set clear performance expectations, provide ongoing feedback, and conduct regular performance reviews to support professional growth-> Communicate campaign successes, insights, and learnings to senior leadership and key clients to foster transparency and trust. & : Meta, Dv360, LinkedIn, Snapchat, Spotify, The Trade Desk, MNTN, Basis, Audiomatic, Teads, Nextdoor, YouTube, Wunderkind, Taboola, Outbrain, TruthSocial.
Education
RIEIT
Bachelor's degree
2011 — 2015
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