Maxi Tommasi

About Maxi Tommasi

I think of myself as a growth superpower generalist. In ~4 years at Notion I’ve built and operated new top-of-funnel channels from 0 to 1: startups program, international expansion (LATAM), ASO, CRO, website optimization, affiliate program, and SEO. Complemented with the leadership, scrappiness and analytical skills of an industrial engineer, ex-Bain consultant and MIT MBA.Big fan of productivity and process optimization—I’ve built Notion workspaces and business processes for dozens of friends and businesses.Born in the US and raised in Argentina, I’m a big fan of fútbol, fitness, running and books. Proud member of my family and friend of my friends.

Experience

1. Growth Marketing Manager

   Notion

   May 2022 — Present · NY, US

   First LATAM Regional Lead — led regional expansion through startup partnerships and founder education, 5X\'ing startup trial volume • Built and led ASO strategy across iOS and Google Play, driving 5% lift in app downloads on baseline of millions • Built and grew Notion\'s affiliate program from 0 to 7 figures in ARR and 2%+ of net new signups, then scaled through agency partnership • Built CRO program from 0 to 1, shipping weekly experiments and driving up to +12% lift in signups • Spearheaded performance marketing optimization including channel optimization, creative assets, and landing page creation and optimization • Built Notion\'s Startups Program operations, scaffolding growth to 6%+ of total ARR • Interim product manager for Notion\'s website; project managed company\'s first SEO initiative

Education

• MIT Sloan School of Management

  Master of Business Administration - MBA

• Instituto Tecnológico de Buenos Aires

  Bachelor of Science - BS, Industrial Engineering

  2012 — 2017

Skills

• Liderazgo De Equipos
• Microsoft Word
• Redes Sociales
• Trabajo En Equipo
• Inglés
• Microsoft Excel
• Microsoft Office
• Planificación Estratégica
• Administración Y Dirección De Empresas
• Microsoft Powerpoint