Maxime Boiraud
Strategy and Analytics Manager @Sogelink Group
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WORK HISTORY
Strategy and Analytics Manager @Sogelink Group
Lyon, FR
Responsible for GTM strategy, commercial performance governance, and the reporting & insights strategy across Sales, Marketing, Customer Success, Finance, and RevOps. Driving annual and quarterly GTM planning, developing strategic models (capacity, demand, quotas), and orchestrating booking & revenue forecasts to identify risks and corrective actions. Acting as the source of truth for GTM metrics, from definition to implementation in Salesforce and PowerBI and delivering actionable insights for stakeholders from sales teams to C-level.
EDUCATION
Arts et Métiers - École Nationale Supérieure d'Arts et Métiers
Engineer's Degree, Engineering
La Martinière Monplaisir
Classe préparatoire aux grandes écoles, Physique et Technologie
SKILLS
ABOUT MAXIME BOIRAUD
Strategy and analytics leader with 10+ years of experience across operations, sales performance, and GTM strategy.I\'ve grown from process optimization and sales ops to executive committee level, contributing to a successful M&A process by building the KPI framework used during due diligence.Today I focus on commercial performance governance and reporting & insights strategy — working at the intersection of data, strategy, and execution to drive informed decision-making from sales teams to C-level.
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