Max Rodgers
Content and Copywriting Specialist @Porter Novelli
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WORK HISTORY
Content and Copywriting Specialist @Porter Novelli
London, GB
Acted as a key resource across teams, supporting high-profile clients in the healthcare, energy and automotive sectors, driving campaign success for companies like Novartis, Merck, Bayer and Goodyear.• Crafted compelling written content in diverse formats, enhancing corporate thought leadership and successfully executing awareness campaigns and media initiatives.• Developed and implemented tailored content strategies to maximise campaign effectiveness and client engagement.• Mentored junior colleagues, fostering skill development and enhancing team performance.
EDUCATION
University of Warwick
Master’s Degree, US Foreign Policy
University of Warwick
Bachelor's Degree, Politics and International Studies
ABOUT MAX RODGERS
With over seven years of experience as a content specialist and account handler, I specialise in creating compelling narratives and tailored content strategies for clients across diverse sectors, from healthcare and energy to tech and automotive. My work focuses primarily on corporate narratives, product and awareness campaigns and executive thought leadership. I write content that helps clients go above and beyond their objectives whilst enhancing their media visibility and share of voice. Proficient in strategic counsel, campaign planning and content editing, I also mentor my junior colleagues in content writing and strategy, fostering their development. For my clients, I\'m dedicated to driving results through high-quality content that elevates brand narratives.
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