Max Moed

WORK HISTORY

EDUCATION

ABOUT MAX MOED

I work at the intersection of business strategy, business architecture, and data-driven execution, helping teams turn complex problems into scalable, high-impact solutions.I’m currently a Dx Program Lead / Business Architect at American Honda Motor Company, where I design and lead digital experience initiatives that improve efficiency, automate processes, and introduce new technologies across North American Quality teams. My work spans business architecture, agile delivery, AI-enabled tools, and workflow automation—always focused on creating measurable value and reducing friction for users.Previously at The Hershey Company, I owned analytics and digital commerce solutions across Omni-Channel, B2B, and On-Demand spaces. I built automated data pipelines, dashboards, and proprietary tools that improved content quality, enabled better decision-making, and directly supported business growth—including contributing to Hershey’s online business surpassing $1B in sales. I’ve partnered closely with diverse cross functional teams to align strategy with execution.Alongside my professional work, I recently completed my Master’s in Enterprise Architecture & Business Transformation at Penn State World Campus. The program has sharpened how I think at an enterprise level—connecting leadership, architecture, risk, security, and digital transformation into cohesive, future-ready strategies.I enjoy roles where I can:Bridge business and technologyLead through automation and process changeBuild systems, tools, and architectures that increase efficiency Turn data into insight and insight into actionIn 2025, I was honored to receive the Alteryx Customer Excellence Award (Business Impact)