Max Churchfield

About Max Churchfield

Human-centered design and experience strategy leader with 5+ years creating customer and user experience visions, future-state journeys, and implementation roadmaps across complex service ecosystems. Expert in translating qualitative research into service blueprints, product opportunities, and business cases that align user needs and operational realities. Early career experience in global program strategy and business development informs a pragmatic approach to designing services that are both user-centered and operationally viable.

Experience

1. Senior Design Manager, Innovation Lab

   iDE (International Development Enterprises)

   Aug 2022 — Present · Denver, CO, US

   Leads service design and design strategy initiatives within iDE’s Innovation Lab, an in-house design and strategy consultancy of a $40M global development organization operating in 12 countries. Owns end-to-end design efforts that strengthen delivery, accelerate behavior change, and create scalable business models for internal and external clients-Leads end-to-end service and experience strategy across 6–8 complex service initiatives, defining customer journeys, future-state experience visions, and implementation roadmaps-Leads multi-disciplinary teams across design, research, product, and operations, mentoring 3 service designers and guiding cross-functional stakeholders through the full human-centered design lifecycle-Leads a $1.8M service design transformation initiative with a $1.6B public-sector partner, conducting research, defining future-state vision, and delivering implementation roadmap adopted by stakeholders-Identifies gaps in customer and operational experience through qualitative discovery research, workflow analysis, and ecosystem mapping to inform product and service strategy decisions-Leads cross-functional design workshops using human-centered and design thinking methodologies to co-create future-state journeys, service blueprints, and strategic experience concepts-Led redesign of an enterprise service ecosystem, creating current-state journeys and future-state service blueprints to align leadership on experience improvements, governance changes, and product priorities-Developed and rolled out a new experimentation framework used to test and iterate on service concepts based on established performance indicators-Built organizational buy-in for human-centered design by mentoring teams, delivering workshops, and scaling service design practices across multiple business units.

Education

• University of Colorado Boulder

  B.S. and B.A., Civil Engineering and Anthropology

  2009 — 2014

Skills

• Microsoft Word
• Leadership
• Project Management
• Microsoft Excel
• Powerpoint
• International Development
• Sustainability
• Customer Service
• Business Development
• Public Speaking
• Research
• Community Outreach
• Higher Education
• Microsoft Office
• Training
• Nonprofits