Mauro de Moraes
Senior Business Analys Sr Analyst, Campaign Management @Rogers Communications
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WORK HISTORY
Senior Business Analys Sr Analyst, Campaign Management @Rogers Communications
Calgary, AB, CA
Collaborated with stakeholders and partners to understand customer requirements and data, creating targeted customer lists and developing accessible dashboards to visualize and track customer engagement channels while aligning with industry standards and customer privacy compliance.• Developed and executed a process for cleaning, manipulating, and analyzing large datasets from outbound telemarketing calls and customer data using SQL and DAX in Microsoft Power BI. This enhancement improved reporting efficiency and provided actionable insights to support stakeholder interactions with customers better.• Optimize and improve processes using Microsoft Power Automate to enhance the daily customer segmentation process, using Python scripts to facilitate data transfer between software.
EDUCATION
Lighthouse Labs
Diploma of Education, Data Science
USP - Universidade de São Paulo
Engineering degree, Occupational health and safety
Etep - Centro Universitário
Mechanical Engineering Degree, Industrial Engineering
Bow Valley College
Tech Skill Initiative Program , Database administration and Business analytics
Bow Valley College
Diploma, Business Administration Diploma
SKILLS
ABOUT MAURO DE MORAES
A versatile professional with over 10 years of diverse experience in different industries combining Business Administration and Mechanical Engineering who is poised to deliver value through emergent Business Intelligence and Data Analysis talents. Well known as an adaptable, solutions-driven team contributor with superior interpersonal and technical abilities.
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