Mauricio Guitron

About Mauricio Guitron

I\'m a marketing professional who focuses on external media relations and influencer marketing. I build strong relationships with domestic/international press and spearhead impactful influencer marketing campaigns. I am bilingual in English and Spanish, which enables me to access unique audiences and new opportunities with key demographics in the U.S. Ultimately, I am an ambitious individual that understands how to ensure the success of not only a team, but the company as a whole. Previous Clients: J.M. Smucker Pet Food Brands, Harmless Harvest Organic Coconut Water & Beverages, DroneDeploy, Hipcamp, Postmates, Ooma, Mercedes

Experience

1. Communications Manager

   NerdWallet

   Nov 2018 — Present · San Francisco, CA, US

   As the Vertical Team Lead, I oversee the development of multiple vertical PR strategies to make sure they meet the broader business goals, build brand awareness and deepen topic authority for a number of our priority verticals including Investing, Banking, Insurance, SMB, and International. I collaborate with cross-functional teams to amplify data studies and build our spokespeople’s profiles across various social media channels. I also develop the strategy and manage some of the influencer marketing programs. I\'m also a leader in NerdOut, NerdWallet\'s LGBTQ+ Employee Resource Group (ERG).

Education

• California State University, Long Beach

  Bachelor of Arts (B.A.), Communication and Media Studies

• NYU School of Professional Studies

  Certificate in Financial Planning