Maureen Bourassa-Labarrie

About Maureen Bourassa-Labarrie

A proactive leader with refined business acumen and exceptional people skills, I excel in fostering collaborative environments to achieve organizational objectives and boost productivity. As a seasoned sales and marketing leader, I bring expertise in driving revenue growth and brand recognition. Skilled in communication and marketing management, I leverage expertise in WordPress, CRM/ATS systems, and content creation to drive brand visibility and engagement. Known for exceptional organization and efficiency, I consistently deliver precise results.

Experience

1. Account Manager

   Sweis, Inc

   May 2025 — Present · US

   As an Account Manager in the beauty industry, I serve as the primary liaison between brands and key clients, managing relationships across retailers, distributors, salons, and e-commerce partners. I develop and execute strategic account plans to drive sales growth, optimize product assortments, and deliver exceptional client experiences. My role involves building long-term partnerships, conducting business reviews, and collaborating closely with marketing, supply chain, and creative teams to execute launches, promotions, and brand campaigns. I analyze sales data and market trends to identify growth opportunities, negotiate contracts, and ensure on-time fulfillment while maintaining brand integrity and visual standards. With a strong understanding of the beauty market and consumer behavior, I combine strategic thinking with creativity and operational precision to exceed sales targets and strengthen brand presence. Passionate about beauty and client success, I thrive in fast-paced environments and take pride in fostering relationships that fuel both brand and business growth.

Education

• University of San Diego

  Bachelor of Arts (B.A.), Liberal Arts and Sciences/Liberal Studies/ Human Development

  1997 — 2000

• Long Beach State

  General Education

  1996 — 1997

Skills

• Organizational Development
• Executive Placements
• Trade Shows
• Cosmetics
• Social Recruiting
• Sales Operations
• Executive Sales Recruitment
• Luxury Goods
• Brand Management
• Marketing Strategy
• Executive Search
• Job Search Advice
• Job Placements
• Business Development
• Sales
• Digital Marketing
• Integrated Marketing
• Direct Recruiting
• Fashion
• Networking
• Coaching
• Trade Marketing
• Consumer Products
• Sales Management
• Management
• Skin Care
• Competitive Analysis
• Full-Life Cycle Recruiting
• Merchandising
• Career Development
• Hiring
• Onboarding
• Social Media Marketing
• International Marketing
• Succession Planning
• Recruiting
• Market Planning
• Beauty Industry
• Marketing
• Retail