Maureen G.

About Maureen G.

I\'m a senior communications and brand strategist working at the intersection of corporate reputation, social impact and public affairs. Over the past five years, I\'ve worked closely with C-suite and marketing leaders in multiple industries to navigate the realities of COVID-19, racial and structural inequities and the constantly-shifting expectations of brands from all stakeholder audiences. My strength lies in helping clients find the right, authentic balance between brand promotion and brand protection. Throughout my career, I\'ve developed expertise in designing and leading large-scale integrated marketing and communications campaigns. I\'m a natural connector with extensive partnership- and coalition-building experience and an ability to bring colleagues with various talents and skills together - creatives, strategists, data analysts, media mavens - to work towards a common goal. I\'m a proven business growth driver, constantly working to deepen trust and the scope of our business with client partners. My industry experience is wide and varied, including: spirits & wine, financial services, community development, higher education and non-profit advocacy.

Experience

1. EVP, Head of Innovation, Weber Advisory

   Weber Shandwick

   Feb 2005 — Present · Washington, DC, US

   Senior account manager and strategic communications counselor in Weber Shandwick\'s Corporate and Social Impact practices. Depth of experience leading corporate reputation initiatives, integrated marketing & communications efforts and issue advocacy campaigns for corporate, foundation and non-profit clients.

Education

• DePaul University

  BA

  1994 — 1997

• UCLA

  MA

  1998 — 2000