Matt Sinderberry

About Matt Sinderberry

I’ve worked with over 300 businesses through my agency to build systems that bring in revenue-creating leads. My clients have:> Closed millions in revenue from our leads.> Generated 90+ leads for multiple months in a row.> Booked meetings with Fortune 500 companies.> Signed professional sports teams as clients (one of my personal favorites).> Asked me to stop our campaigns so they “could work through the backlog of proposals” they had for multi-million dollar projects. All from the outreach and sales systems we built, optimized, and ran for them. But here’s what I’ve realized (and why I’m making a change in 2025).The agency-done-for-you model is too expensive for smaller, Founder-led businesses. More often than not, even with stellar results, the ROI just doesn’t make sense. And, selfishly, that’s who I enjoy working with most: Founders. I like knowing the impact signing a new client can have on your business —and your life (I’ve experienced this firsthand).So, what’s the alternative-I speak to Founders every day who know they need to be doing more “sales.” They’re too reliant on referrals and word-of-mouth. They know that their pipeline will dry up soon. But they don’t know where to start with this whole sales thing. The YouTube videos contradict one another. One “guru” shouts, “Cold email is dead in 2025,” while another touts how it only works if you use one of the new AI-intent-personalization-agent tools released daily.So, they just do nothing and pray and hope those referrals keep coming-Understanding this and wanting to work with founders has led me to craft a new solution: — consistent clients —It gets Founders from 0 to 1—and beyond—when it comes to getting reliable, qualified lead flow that converts to clients. I\'m leveraging over 5 years of learnings, SOPs, and results from my agency and handing it all over to Founders.Helping them:→ Understand the Email Equation for their business. → Implement List Logistics for a constant source of prospects to contact. → Plug in the Follow-up Formula to stop getting ghosted and start getting meetings.→ All without spending hours every day on sales. …plus loads more. If this sounds good, and you\'re a founder who wants to invest in systems to grow your businessI’m currently working with 3 new founders each month, showing them how to do lead generation properly. Send me a message We can explore whether there’s a fit to work together, and I\'ll put you on the waitlist for the upcoming months.

Experience

1. Founder

   The Lead Gen Co

   Apr 2020 — Present · Austin, TX, US

Education

• Cardiff University / Prifysgol Caerdydd

  Bachelor’s Degree, BSc Architectural Studies

  2011 — 2014

Skills

• Project Planning
• Teamwork
• Analysis
• Start-Ups
• Strategic Planning
• Business Modeling
• Key Performance Indicators
• Business Strategy
• Business Development
• Lean Startup