Matt Roberts
Senior Marketing Manager at Google | Stanford MBA | AI + Digital + Marketing + Analytics + Strategy
- Role
- Senior Marketing Manager at Google
- Location
- Palo Alto, CA, US
- LinkedIn followers
- 500 followers
About Matt Roberts
Proven leader and Marketing Expert in product marketing, demand generation, digital marketing, sales, and digital marketing- Build and lead global and amazing teams across Europe, Asia and Americas- Created business-critical strategies and long-term planning that effectively connects marketing to sales- Transform worldwide demand generation and lead nurturing programs- Drive sales enablement and best partner marketing- Guru at marketing operations, automation, infrastructure and measuring ROI- Created and lead online sales teams for multiple business units and organizations for Google, Mckinsey, DeloitteI have a strong passion for strategic execution within global team environments. Smart goal setting, using data as my guide, clear action plans, and excellent team collaboration drives my success.Specialties:Building and Leading Amazing TeamsBrand StrategyOnline MarketingAdvertising Strategic PlanningDigital MarketingIntegrated Marketing CommunicationsGlobal-to-Local Creative Development Marcom Organizational Design Agency ManagementMedia PlanningWeb AnalyticsEmail MarketingMarketing Automation & TechnologyReach out to me: m••••••••@gmail.com
Experience
Senior Marketing Manager
Jan 2015 — Present
Google\'s mission is to organize the world\'s information and make it universally accessible and useful. Expertise: Revenue Marketing | Messaging | Automated Marketing | Global campaign management | Demand Campaigns | Demand creation | Marketing automation | Marketing operations | Digital asset management | Lead generation | Campaign Performance | Tactic, Asset Performance | Campaign Hierarchy | Lead Nurturing | Lead Management | Lead Scoring | Contact Database | Demand Waterfall | Conversion Rates | Industry Benchmarks | Cloud | SaaS | Marketing performance management | Global Pipeline Reporting | End-to-end Reporting | Pipeline Targets | Pipeline Performance | Salesforce | Sirius Decisions | CRM | Eloqua | Marketo | Hubspot | Responsys | Marketo Expert | Eloqua Master | ab testing Manager | Developed EMEA mobile strategy | Global brand strategy | Creative | Strategic partnerships | Agency Management | Global brand campaigns | Promotions | Demand campaigns | Digital Marketing | Cloud | SaaS | E-Commerce | Multi-channel marketing | Business development | Budget management |
Education
UC Berkeley College of Engineering
Computer Engineering
Stanford University Graduate School of Business
Master of Business Administration - MBA
Skills
- Marketing
- Startups
- Team Bui
- Product Marketing
- Management Consulting
- Marketing Strategy
- Hiring
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