Matt Koval

About Matt Koval

Dynamic sales and business development professional with a proven track record of launching brands, growing revenue, and leading high-performing teams across industries, including cannabis, healthcare, fitness tech, and CPG. I’ve driven over $10M+ in new business, built strategic partnerships with national retailers, and successfully introduced new products to market. With deep expertise in account management, brand strategy, and data-driven selling, I thrive in fast-paced, growth-oriented environments. Currently expanding a cannabis brand across the Southeast, I’m passionate about helping innovative companies scale upwards.

Experience

1. Territory Sales Manager

   Mood

   Sep 2024 — Present · Fort Lauderdale, FL, US

   Lead the launch of a new cannabis brand across 1,300 retail accounts, driving both initial brand recognition and sustained product adoption - Oversaw a $150k monthly sales target for all of the South Florida territory, managing the full sales cycle from lead generation and client engagement to closing and relationship management - Collaborate with the product development team to create wholesale-specific SKUs and custom retail assets tailored to client needs - Managed a high-volume sales territory across Miami and Fort Lauderdale, focusing on B2B sales to smoke shops, dispensaries, and wellness retailers- Successfully grew brand presence through strategic partnerships, targeted outreach, and market expansion- Utilized several CRM systems, including Salesforce

Education

• University of Dayton

  Bachelor’s Degree, Business Administration and Management, General

Skills

• Public Speaking
• Teamwork
• Microsoft Excel
• Microsoft Powerpoint
• Microsoft Word