Matthias Siwy

Chief Operating Officer @Mlc-Direct

Berlin, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2025 — Present

Chief Operating Officer @Mlc-Direct

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Berlin, DE

Building and scaling an independent D2C startup within the Merz Lifecare ecosystem.Responsible for operations, logistics, fulfillment, supply chain and all core processes.Developing with the team an automation-first e-commerce stack with AI, custom tooling and strong KPIs.Running at startup speed with the backing of an international family business.

ABOUT MATTHIAS SIWY

I build and scale operations.logistics, mobility, fulfillment, last-mile, fleet, e-commerce — different industries, same pattern: complex systems, real-world constraints, high operational pressure.I focus on automation, clear processes and data-driven decisions.My background runs across EV car sharing (WeShare, Twist Mobility), same-day delivery networks (Liefery), e-commerce and D2C operations (Amorelie, aboDeinauto) all the way to building a standalone D2C startup alongside Merz Lifecare as COO.I work fast, reduce friction and build teams that can execute fast and smart.Right now: scaling a tech-driven D2C unit alongside the Merz Lifecare ecosystem with a strong focus on AI-powered workflows, custom tooling and automation-by-default.

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Matthias Siwy — Chief Operating Officer at Mlc-Direct in Berlin, DE | Unifers