Matthew Veness
Senior Marketing Campaign Manager @Infineon Technologies
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WORK HISTORY
Senior Marketing Campaign Manager @Infineon Technologies
San Jose, CA, US
Manage the wireless connectivity, capacitive touch sensing, automotive security, and identity solution marketing campaigns by establishing key messaging, identifying target audiences, and developing strategies with data-driven objectives to drive sales.Lead a small group within the wireless connectivity product line in content production by overseeing the creation of video, blog, and webinar content to then promote within email, social media, and paid media channels for awareness and lead generation.Coordinate product line involvement in global trade shows and events by selecting presentation topics, organizing product demonstrations, and troubleshooting issues at in-person events to generate awareness for product line objectives. Establish, analyze, and optimize promotions through email marketing, social media, and distribution campaigns by targeting key customers for promotional material to nurture and qualify customer leads for sales.
EDUCATION
Questrom School of Business, Boston University
Master of Business Administration - MBA, Business Administration and Management, General
Arizona State University
Bachelor’s Degree, Marketing
Red Mountain High School
Scholastic Diploma
SKILLS
ABOUT MATTHEW VENESS
View my portfolio at mattveness.wordpress.comHello! I am an experienced marketer in the technology industry, with an excellent reputation for creative thinking, campaign management, and problem solving.Through my experience with global organizations, I have increased my skills in content creation, campaign management, leadership, artificial intelligence optimization, and event coordination.I graduated Magna Cum Laude from Arizona State University with a B.S. in Marketing. On campus I was involved in the ASU branch of The American Marketing Association where I held the executive board positions of Chapter President and VP of Finance.Some of my many interests and passions include training in Muay Thai and calisthenics, camping/hiking, traveling, writing music, and playing guitar.
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