Matt Jackson

About Matt Jackson

Grow through new opportunity and changing the rules in existing markets. Focus on nimbleness and opening up blue oceans.• Use customer data, market intel, experience, insight, and intuition to execute offensive and defensive market initiatives• 10+ years retail marketing experience• 15+ years CRM program management experience with all forms of customer loyalty and demand-driving incentive programs• 15+ years stewarding go-to market strategy through market and marketing analysis, market modeling and competitive intelligence• 20+ years advanced data engineering, analysis, interpretation, and executing downstream strategies to convert opportunity to realitySpecialties: • Opening up blue ocean segments through creative thinking and iterative market testing• Marketing analysis & strategy setting: segmentation, positioning, pricing, competitive intelligence• All things data: definition, structuring, engineering, advanced statistical analysis & interpretation, crafting and executing resulting market strategy• Building teams, stewarding efforts, aligning to strategy need & hitting that goal

Experience

1. Chief Marketing Officer & Head of Digital Commerce, General Manager Perigee Direct Division

   Chemical Concepts

   Feb 2026 — Present · Dallas, TX, US

Education

• WHU – Otto Beisheim School of Management

  MBA Exchange - Vallendar, DE, Business and Ecomomics in EU

  2003 — 2003

• IPADE Business School

  MBA Exchange - Mexico DF, Business & Economics in Mexico & LATAM

  2004 — 2004

• Tarrant County College

  Transferred to UT Austin, All the core stuff

  1993 — 1995

• SMU Cox School of Business

  MBA, Marketing, Entrepreneurship, Strategy

  2001 — 2004

• Texas McCombs School of Business

  BBA, Management Information Systems, Marketing, Persuasion, Physics, Coding/Programming

  1995 — 1997

Skills

• Integration
• Project Portfolio Management
• Forecasting
• Data Warehousing
• Sales Operations
• Strategy
• E-Commerce
• Project Management
• Product Management
• Leadership
• Data Analysis
• Six Sigma
• Segmentation
• Sdlc
• Integrated Marketing
• Strategic Partnerships
• Market Analysis
• Team Leadership
• Vendor Management
• Program Management
• Management Consulting
• Competitive Analysis
• Business Development
• Business Process Improvement
• Process Improvement
• Marketing
• Analytics
• Budgets
• Business Strategy
• Business Analysis
• Cross-Functional Team Leadership
• Competitive Intelligence
• Marketing Strategy
• Positioning
• Pricing
• Business Intelligence
• Crm
• Management
• Enterprise Software
• Sales Management