Matthew Justin
Senior Product Analyst @BBC
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WORK HISTORY
Senior Product Analyst @BBC
Build a clear understanding of BBC audiences’ experience and needs to guide product design and development Work closely with product managers, engineers and business analysts, championing data and taking the lead in understanding problem areas and working collaboratively on solutions Develop and mentor members of the wider team Support decision making across the Product Group by gaining a broad understanding of BBC Product portfolio and working flexibly to support business goals Build and maintain dashboards and reports to facilitate data-led decision making Support experimentation by working with product and engineering teams to set up and run experiments, and analyse and draw insight from the results Proactively look for opportunities to optimise audience experience and drive engagement Work to improve and shape data analysis capabilities through automating data pipelines and working to understand and resolve any data issues Advocate for the value of data in driving effective decision making
EDUCATION
Concordia University
Bachelor of Arts (B.A.)
Fanshawe College
Diploma
ABOUT MATTHEW JUSTIN
Highly data- and AI-literate, I do fun things with data (at the BBC) and music…
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