Matthew Ritter
Senior Product Manager @GoDaddy
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WORK HISTORY
Senior Product Manager @GoDaddy
Launched and manage multiple new Marketing Services products earning over since 2022• Successfully sunset an acquired product and migrated the existing customer base retaining 75% ARR and reducing engineering costs by over • Built an in-house digital ad management solution which enabled us to cancel a 3rd party vendor saving per year• Own the roadmap for two product teams, taking in requests and requirements from stakeholders across engineering, operations, sales, marketing, SLT, legal, finance, and other product teams• Built and manage an authorization middleware that enables secure and limited delegation into customer tools• Built and manage an event-based workflow platform using AWS step functions that has enabled 6 engineering teams to build more efficient workflows into a myriad of products and features• Conduct the scrum ceremonies including: sprint planning, retrospectives, ticket grooming, and planning sessions• Evangelize and spread the adoption of collaborative practices in a fully remote work environment aimed at improving team collaboration, accelerating development, leveling up skills, sharing knowledge, and facilitating a culture of trust, excitement, and motivation• Ran customer advisory boards to gain direct insights from real customers on the efficacy, benefits, and shortcomings across owned products and features, which inform roadmap and design improvements• Work with cross-functional teams to streamline bug identification and new feature request intake processes
EDUCATION
University of Colorado Boulder
Bachelor of Arts (B.A.), Italian Language and Anthropology
SKILLS
ABOUT MATTHEW RITTER
I am a Senior Product Manager building do-it-for-you marketing services to help small businesses grow engagement, brand awareness, and revenue. I currently am the Product Manager of two engineering teams. One team focuses on building customer-facing features and the other is a platform team that supports the broader product and engineering teams. I’ve helped lead the launch of the Marketing Services suite at GoDaddy and enabling this suite to be bundled with our website design services. I also lead the technical side of migrating over legacy customers to a new product and shutting down the legacy system responsibly. I have experience in building purchase path experiences, platforms, and customer-facing applications. I can lead large, cross-team product launches. Previously, I was a Salesforce Administrator who managed an instance of over 500 users.
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