Matt Fox
- Role
- Associate Director, Addressable Strategy & Activation at KINESSO
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Associate Director, Addressable Strategy & Activation
Oct 2022 — Present
Lead programmatic strategic planning, campaign activation, and overall account management across four brands totalling $21MM annually • Spearhead the expansion of revenue opportunities with marketers and build relationships with mid to senior level stakeholders on client teams • Manage a team of four marketers to carry out the tasks in a campaign management lifecycle while developing their skills and helping them achieve their goals • Responsible for account decisioning, budget spending, and staffing of account teams • Keep up to date on industry patterns and provide high level thought leadership to teams • Problem solve regularly and serve as key point of contact for brands • Grew Legoland business by 93% and Tourism Australia by 78% year over year
Education
University of Michigan
Bachelors of Science in Engineering (BSE), Double Major in Computer Science and Data Science
Skills
- Microsoft Sql Server
- Sql
- Microsoft Office
- Python
- Json
- Linux
- Commissioning
- C
- Html
- Ajax
- Mysql
- C++
- Javascript
- Software Development
- Data Analytics
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