Matthew Swan
Global Head of Business Intelligence @Awin Global
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WORK HISTORY
Global Head of Business Intelligence @Awin Global
EDUCATION
University of Plymouth
BA Hons 2:1, Marketing
SKILLS
ABOUT MATTHEW SWAN
As a Client Strategist at Digital Window I work with advertisers across both Affiliate Window and buy.at platforms. The role involves working closely with the account management and business development teams on delivering and optimising affiliate campaigns.I also work on research projects both for individual clients and overall market trends. I have recently undertaken research into the mobile network sector and also investigating the growth of m-commerce within the affiliate channel.I regularly attend the IAB Affiliate Marketing Council and sit on their research committee. I also contribute regularly to industry sites such as Econsultancy, A4U and The Marketing Lounge.In my previous role I was an Account Director at dgm - looking after the Account Management team and managing some of the networks biggest brands, including JD Williams and P&O Ferries.
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