Matthew Strickland
Senior Customer Success Manager @Tvision
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WORK HISTORY
Senior Customer Success Manager @Tvision
EDUCATION
Florida State University
Bachelor of Arts (B.A.), Theater
ABOUT MATTHEW STRICKLAND
At TVision, I partner with both the buy-side (brands and agencies) and the sell-side (networks and publishers) to turn complex person-level data into actionable strategies.On the brand side, I help clients leverage TVision’s proprietary data, including our Ad Scoreboard platform, to optimize placements, improve ROI, and connect attention metrics to business outcomes. On the network side, I enable sales teams to showcase the unique value of their inventory, strengthening negotiations and driving revenue growth.In addition to my client work, I’ve been credited with thought leadership pieces that highlight how attention insights reshape advertising strategies. I enjoy building strong relationships, simplifying technical data for stakeholders, and ultimately helping both buyers and sellers succeed in a more accountable, transparent TV marketplace.
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