Matthew S.
Ppc Specialist @QS Quacquarelli Symonds
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WORK HISTORY
Ppc Specialist @QS Quacquarelli Symonds
QS is a global leader in higher education services. We are the data\\\\nanalytics, performance insight provider and intelligence partner supporting\\\\nuniversity excellence across the world.\\\\n\\\\nResponsibilities:\\\\n- Planning and implementing PPC campaigns and new PPC activities worldwide\\\\nfor all QS products.\\\\n- Day to day PPC account management across Google, Bing, Facebook,\\\\nInstagram, Linkedin, Quora etc.\\\\n- Ad Copy formulation and testing.\\\\n- Analysis of performance & optimizing based on established KPIs.\\\\n- Take responsibility for improving PPC ad creative, impression share,\\\\nquality scores, cost per click, cost per conversion.\\\\n- Reporting of PPC performance to line manager and senior managers.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
SKILLS
ABOUT MATTHEW S.
I currently specialise in online paid media. I have around 8 years of experience working…
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