Matthew Russo
Customer Category Manager - East @Lactalis Usa - Lactalis Heritage Dairy
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WORK HISTORY
Customer Category Manager - East @Lactalis Usa - Lactalis Heritage Dairy
MD, US
In this position I am responsible for the selling efforts in the Northeast Region as a member of the Customer Business Team (CBT). The Customer Category Manager (CCM) represents Lactalis Heritage Dairy to the Customer’s Headquarter (HQ) and Buying Office personnel. The CCM manages assigned customer’s and responsibilities and acts as a liaison between Lactalis Heritage Dairy CBT and the Customer’s HQ Team. I am responsible for all the selling activities across the Lactalis Heritage Dairy portfolio for customers. The CCM delivers revenue and profitability, business strategies to grow the customer’s revenue through specific programs, provides category management expertise to the customer, ensures that coordinated cross-functional sales value is delivered to the customer through implementation of the sales plan- Responsible for achieving base business objectives of customers (revenue, share growth, margin contribution, authorizations, and distribution)- Regular category & business reviews with the Customer’s HQ Team with Senior Leadership Teams- Effectively executes Lactalis Heritage Dairy pricing strategies for all categories for our customers.
EDUCATION
Salisbury University - Perdue School of Business AACSB Accredited
Bachelor of Science (B.S.), Double Major in Marketing and Management
Harford Community College
Business Administration and Management, General
SKILLS
ABOUT MATTHEW RUSSO
With 13+ years in the Food and Alcoholic Beverage industries I have developed professional sales experience in CPG territory management by utilizing data analytics, brand knowledge, and awareness of market trends while partnering with our customers.Over my tenure professional sales experience I have accomplished many achievements including, but not limited to, multiple 1st place quarters, 2nd place for salesman and territory manager of the year, have won dozens of National Sales Competitions, continue to over perform on my quarterly/ yearly quotas over 200% of target, and territory manager of the month multiple times. I am extremely detail oriented and assertive which has shown my customers, buyers, and decision makers whatever I’m pitching and selling is the right and correct way to take their business for success!
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