Matthew Rowan
Creating Experiences That Engage and Inspire. National Director, Brand Design + Experience
- Role
- Director Brand Design Experience at Border States
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Matthew Rowan
Over 25 years of experience in the design industry; driving engagement and profit…
Experience
Director Brand Design Experience
Jun 2025 — Present
Spearheading brand design initiatives across a nationwide footprint, enhancing brand visibility and customer engagement. • Collaborating with Marketing & Operations and Creative Services teams to align design strategies with business objectives.• Developing, testing, and rolling out prototypes for branded environments, components, signage, and graphics.• Leveraging spatial strategies and human-factor-based approaches to create impactful, on-brand experiences, driving measurable business growth.
Education
Art Center College of Design
BS with Honors
2001 — 2003
The College of William and Mary
BA
1994 — 1998
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