Matthew Johnsen
Product Marketing | Content Strategy | SEO
- Role
- Marketing Manager at Music Ai
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Matthew Johnsen
A versatile marketing professional with a comprehensive background in content marketing and SEO. I bring a wealth of experience from leading roles at AT & T and IBM.At AT & T, I led a pivotal shift in SEO content strategy, culminating in a 90% increase in annual sales through the consumer technology blog over two years. This achievement was rooted in a comprehensive SEO and content overhaul for flagship services like AT & T Fiber and major OEM product launches. My approach integrated in-depth keyword research with creative content execution, enhancing AT & T\'s digital ecosystem and establishing it as a premier tech and entertainment destination.During my tenure at IBM, I spearheaded a collaborative effort to produce cutting-edge technical content, including white papers, slide decks, and blog articles. This initiative not only showcased IBM\'s thought leadership in tech innovation, but also played a crucial role in enhancing the brand\'s market influence. By aligning content with strategic business objectives, I contributed to IBM\'s reputation as a leader in cloud and AI solutions, supporting sales enablement and fostering digital engagement.Ready to elevate your brand\'s digital marketing strategy with proven expertise and innovative solutions? Let\'s connect and explore how we can achieve remarkable results together. Email: m••••••••@gmail.com
Experience
Marketing Manager
Apr 2025 — Present
Education
University of Iowa
Bachelor of Arts - BA
Skills
- Feature Articles
- Community Outreach
- Ghostwriting
- Public Speaking
- Press Releases
- Corporate Social Responsibility
- Public Relations
- Editing
- Creative Writing
- Social Media
- English Literature
- Online Research
- Nonprofits
- Newsletters
- Internal Communications
- Market Research
- Crisis Management
- Managing Deadlines
- Computer Proficiency
- Difficult Situations
- Interpersonal Skill
- Current Affairs
- Budgets
- Microsoft Office
- Blogging
- Marketing Communications
- Social Media Marketing
- Digital Marketing
- Crisis Communications
- Corporate Communications
- Communications Planning
- Web Content
- Content Development
- Powerpoint
- Event Planning
- Microsoft Excel
- Research
- Microsoft Word
- Marketing
- Social Networking
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