Matthew Engstrom
VP Marketing | Brand Builder & GTM Strategist | Driving Revenue Growth in AdTech, SaaS & Digital Media | Product Marketing • Demand Gen • Team Leadership
- Role
- Vice President, Marketing at Digital Remedy
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Matthew Engstrom
I’m a marketing leader who loves turning complex tech into stories that connect. For 15+…
Experience
Vice President, Marketing
May 2022 — Present · NY, US
Built and scaled a high-impact marketing organization from the ground up, establishing core functions including Product Marketing, Sales Enablement, Corporate Marketing, and Demand Generation.• Led a company-wide rebrand and market repositioning effort, resulting in 25%+ YoY revenue growth and successful equity fundraising.• Directed demand generation strategy that grew lead volume by 200% and drove millions in Marketing Influenced Revenue (MIR).• Increased website traffic and organic social media reach by 50% YoY; implemented targeted email campaigns that achieved double-digit engagement gains.
Education
University of Southern California
BA, History
2000 — 2005
University of Southern California
MBA, Business Administration
2009 — 2011
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