Matthew Basco

About Matthew Basco

Marketing and Entrepreneurship professional, accomplished working in emerging and established brands. Passionate about branding and automobiles. Committed to being a life-long learner. I am goal-driven and self-motivated with a strong work ethic demonstrated by adding progressively complex responsibilities while working across multiple functions in my current position. I have expanded my business knowledge and instincts, built collaborative relationships with clients/entrepreneurs/investors/work colleagues, strengthened my data mining and analytical skills, and created beneficial content that helped inform and influence key decision makers. I have a thirst for knowledge and growth, high curiosity, enjoy a challenge, and desire to make meaningful contributions that add value to work teams, organizations, clients, and consumers. I have an eye for details but also see the big picture and think creatively. I am respectful of others, and bring strong values, smart rationale, and executive maturity to all situations.

Experience

1. Brand Strategist

   TRG

   Jan 2024 — Present

   Accounts: Bouncie, Gunner, World\'s Best Cat Litter

Education

• Baylor University - Hankamer School of Business

  Bachelor of Business Administration in Marketing, Entrepreneurship and Corporate Innovation

  2017 — 2021

• Grapevine Faith Christian School

  High School Diploma

  2009 — 2017

• Miami Ad School (M.AD School)

  Strategic Brand Planning

  2023 — 2023

• International Business Seminars

  International Marketing and Business Communications

  2019 — 2019

• Master of Advertising Effectiveness

  Advertising Effectiveness

  2024 — 2024