Matthew Abshire
Content Creator & Storyteller | Over 17 Years in Video Production & Digital Audience Engagement | Expert in Creative Video Development | Proven Leadership in Media Production & Brand Development
- Role
- Communications Sr Associate at Rsm
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Matthew Abshire
Dynamic content producer with 17+ years of experience crafting innovative, high-performing video and digital campaigns across broadcast, digital, and social channels. Known for leading content development from concept to delivery, optimizing creative through data and analytics, and managing cross-functional teams to bring bold ideas to life. Skilled at working in fast-paced, matrixed environments where business goals meet audience-driven storytelling.
Experience
Communications Sr Associate
Oct 2025 — Present · Atlanta, GA, US
Lead multi-channel communication strategies that align with RSM’s vision and business goals. Partner with leadership and cross-functional teams to craft clear and engaging messaging for internal and external audiences. Support executive visibility, manage key campaigns, measure engagement, and strengthen alignment across industries and initiatives through storytelling, strategy, and collaboration.
Education
Northwestern University
Bachelor of Science, Broadcast Journalism
2003 — 2007
Skills
- Media Production
- Cms
- Adobe Premiere Pro
- Video
- Internal & External Communications
- Social Media
- Broadcast
- Video Editing
- Headline Writing
- Premiere
- New Media
- Film
- Video Production
- Digital Media
- Journalism
- Documentaries
- News Writing
- Final Cut Pro
- Broadcast Journalism
- Television
- Storytelling
- Photoshop
- Media Producer
- Broadcast Production
- Editing
- Breaking News
- Broadcast Television
- Web Content Writing
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