Matt Feely

About Matt Feely

Growth-focused marketing executive with nearly 20 years leading high-performing teams across real estate, technology, finance, and digital entertainment. I specialize in building marketing as a core growth engine—owning P&L, scaling customer acquisition, optimizing lifecycle performance, and modernizing marketing infrastructure. Known for combining data, technology, and creativity to drive measurable business results, including multi-fold revenue growth and brand expansion.

Experience

1. Marketing VP and Gm of Rentals

   Redfin

   Mar 2018 — Present · Seattle, WA, US

   Lead marketing and GM for Redfin Rentals ($150M+ business), driving customer acquisition, brand growth, and profitability.• Built and scaled high-performing marketing organization across brand, performance, and lifecycle channels • Manage $100M+ media budget, delivering 3x customer growth and ~400% gross profit increase (2018–2024) • Doubled brand awareness through integrated, multi-channel campaigns • Own full P&L, strategy, and cross-functional alignment across product, engineering, marketing, and sales • Modernized marketing infrastructure, leveraging AI, attribution models, and advanced analytics

Education

• Gonzaga University

  BA, Marketing & International Business

  2000 — 2004

• University of San Francisco

  MBA, Marketing

  2004 — 2006

Skills

• Marketing Communications
• Strategic Planning
• Direct Marketing
• Brand Management
• Digital Marketing
• Marketing Strategy
• Web Marketing
• Segmentation
• Public Relations
• Integrated Marketing
• Online Advertising
• Product Marketing