Matt Cuff
Product Lead @DWP Digital
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WORK HISTORY
Product Lead @DWP Digital
Currently working in the Product space at DWP as part of a team looking at how and where the department might contribute to the GOV.UK app and Wallet.
EDUCATION
Sheffield Hallam University
HONOURS DEGREE BSc(Hons), Computing and Management Sciences
Silverdale School
A LEVELS:, Maths, Physics, Chemistry, General Studies
SKILLS
ABOUT MATT CUFF
Digital. Web. Apps. Design. Marketing. Process Improvement.Public Sector Private SectorA passion for visually and functionally excellent digital products - whether it\'s a simple website or an enterprise application.Digital: platform for the modern marketer: is a creative, dynamic and innovative team of software and web specialists, dedicated to:• App Design and Development. Apps are made for people. Any other purpose is secondary, whether it\'s improving efficiency, satisfaction, sales, awareness or engagement; first the user needs to be bought-in, finding the app useful and straightforward.• Maximising your web presence and thus marketing ROI• High-quality #design• #Process Improvement• MEASURING the impact of your marketing activities• Ecommerce (#Magento #WooCommerce)• A positive user experience, guaranteeing ease and enjoyment of useTeaming web expertise with a background in process improvement, we pride ourselves on facilitating high quality, future-proof solutions to solve our clients’ issues.The current Switchstance client list ranges from local SMEs to the public sector and global brands and includes:Cambridge University, NHS, Vodafone, Sheffield City Council, Department of Health, Aberdeenshire Council.At Switchstance we believe in forming a partnership based on trust, working as an extension to our clients’ team to facilitate rather than dictate a #digitalstrategy.Specialties: Web, Project and Programme Management, APM, Prince2, Lean, Process Improvement, Business Analysis
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