Matt Bauer
Sr Director Client Services @Epsilon
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WORK HISTORY
Sr Director Client Services @Epsilon
Responsible for client interaction and the strategic integration and execution of Epsilon’s portfolio of technologies and services including: Data Onboarding, Identity Management, CRM, Digital Experience (DX), Loyalty, Strategy, Analytics, Customer/Channel Management, Campaign Management, Creative (print, email, digital), Media, and Data.Manage estimates, financial forecasts, and P&L for multiple client projects/contracts across all lines of Epsilon business. Collaborate with procurement on software/hardware costs for technical engagements (on premise, SaaS). Direct cross-functional teams in the execution of operations/production responsibilities and projects for clients and maintain communications on those initiatives.Identify evolving client needs and formulate solutions to address gaps in customer-centric strategy.
EDUCATION
University of Colorado Boulder - Leeds School of Business
EMBA, EMBA
Miami University
BA, Psychology, Pre-Physicial Therapy
Boston College
None, Business
SKILLS
ABOUT MATT BAUER
Energetic and outcome-driven marketing leader and strategist with CRM strategy/implementation experience, client services, and business development across traditional and digital media/platforms. Appreciates the complexity, pace, and collaboration needed to connect with today’s consumer and delivers simplicity in design, process, and execution with strong, business and marketing results. Vast experience with database marketing/design, direct marketing strategy, omni-channel strategy & execution, cross-functional leadership, marketing automation, technology implementation, program/campaign management, digital solutions, marketing attribution, business analysis, and understanding of how marketing impacts business goals and contributes to meaningful customer-centricity. Over the past 15 years, my experience has been on the agency side with a B2C marketing focus. I have strong, agency experience across diverse industries: travel/entertainment, media/publishing, financial services, telecommunication, education, health care, sports apparel, and pharmaceuticals.Contact: 30••••••44, m••••@yahoo.com
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