Matt Bardy
Optimist | Leader | Co-Owner of Bangers and Brews Redmond
- Role
- National Director of Sales and Marketing at Silver Moon Brewing
- Location
- Bend, OR, US
- LinkedIn followers
- 500 followers
About Matt Bardy
Small business owner living the American dream!
Experience
National Director of Sales and Marketing
Sep 2021 — Present · Bend, OR, US
Direct and manage Supply Chain, sales and marketing to on and off premise National Accounts and Key Accounts, corporate planning, budgets, business development, and some Human Resources functions. • Primary point of contact to the wholesaler network in conveying the company objectives, strategies, programs and promotions. • Manages the monthly gathering of competitive market and distributor information. • Manages the monthly sales forecast process. Reviews wholesaler generated forecasts, trend analysis, price promotion history, any other criteria impacting forecasting accuracy, and submits modifications to Demand Planning for review by the Senior Management team. • Manages the development, execution and program recap for all sales tactical resources including the Local Marketing Funds, the Selling Expense Budgets (actual vs. plan), wholesaler tactical commitments and provides updates to the Senior Management team on a monthly basis as requested. • Make recommendations for optimal sales force structure considering the environment and market changes including the change of sales roles, territory, channel coverage, or team configurations in order to maximize sales productivity. Assess or make recommendations to target customers in each channel. • Directs, implements training, and manages objectives for the sales team. Responsible for their annual performance evaluations, training/coaching, career development, and build a top notch sales force that top sales people want to join. • Participates in the fiscal year planning process including the annual operating budgets, sales forecasts (Plan), capital expenditures, assist with the annual marketing plan, directing brand ambassadors, and managing the sales force headcount. Will be responsible for building a winning sales team.
Education
Rancho Bernardo High School
Student Athlete/High School Graduate, High School/Secondary Diplomas and Certificates
1997 — 2001
Palomar College
Communication, General
2001 — 2003
University of Oregon
Cybersecurity, Cyber/Computer Forensics and Counterterrorism
2020 — 2021
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