Matt Wasko

About Matt Wasko

Saying the right thing results in more sales and a better experience for your…

Experience

1. Principal Partner

   Theorem

   May 2018 — Present · Kansas City, MO, US

   Predictive marketing research, corporate function assessment, and employee evaluation modeling.Theorem offers a simple but highly accurate research study process that will be completed in 60 - 90 days. Afterward, we will provide reporting, ideation, and strategy with an actionable checklist of next steps to turn the study results into practical reality.Latent knowledge realized and actualized for long-term success is every leader’s goal. Find the hidden opportunities, synchronize products and services, build the best teams. Total alignment of the customer, the offering, and the delivery as a holistic brand function.Theorem offers emotive marketing research and evaluation of internal business communications, structures, and people, at the neuroscience level. The information gathered answers your most burning questions about target market buying behavior and reveals the current ability for teams and team members to support those behaviors. We take this information to the strategic level together with managed marketing services to execute on the evidence. I oversee and manage business development and client content strategy.

Education

• Kansas State University

  Bachelor's Degree, Bachelor of Fine Arts

  1985 — 1990

Skills

• Social Media Marketing
• Brochures
• Video Director
• Creative Direction
• Corporate Identity
• Graphics
• Art Direction
• Photography
• Brand Development
• Direct Mail
• Adobe Creative Suite
• Logo Design
• Publishing
• Video Production
• Digital Strategy
• Social Media
• Layout
• SEO
• Leadership
• Video Editing
• Copywriting
• Advertising
• Magazines
• Video
• Marketing
• Graphic Design
• Email Marketing