Matt Wakelin
Regional Manager - East Midlands, East Anglia, Ni & Roi @Joules
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WORK HISTORY
Regional Manager - East Midlands, East Anglia, Ni & Roi @Joules
A Joules Blueprint ambassador, Joules Colleague Forum Representative, Joules Mentor, and Mental Health First Aider. Creates a positive, engaged, ‘One Strong Team’ culture. A leader of 22 stores, c160 colleagues with a P&L ownership for variety of store formats across with annual sales more than £17m.Commerciality strength to introduce a new customer conversion way of working, resulting in YOY growth and the number 1 region at 15%. Delivering the highest turnover and profitable Outlet Store and Mainline Store.Grown brand presence and achieved the P&L, beating target with 499k New Customers, 75% linked and 50% emailable data.Reputation of ‘Growing Talent’ through mentoring, job profile reviews, celebrating success, specialist roles, SMART PDP’s and supporting the Kickstart and apprenticeship programme.Developed and implemented a ‘Lunch a Learn’ development programme, contributing to 35 internal succession appointments.Wrote and Implemented a Manager Induction Programme, ensuring the best onboarding to ensure a valued, engaged skilled Team.Created and implemented a ‘Profit Risk Deep Dive’ and ‘Retail Standards’ documents through cross functional working, simplifying processes, increasing Visual Merchandising, Service and operational standards, turning red stores into green.Increased awareness of Responsible Joules within Retail implementing P&L cost saving with more efficient processes such as local electric van deliveries saving over 5 tonnes of CO2 emissions in 9 months, recycling plastic delivery waste, removal of plastic footwear hangers, energy saving.Achieved highest % response rate, best 3* Engagement score on the last 3 ‘The Best Companies b-heard’ survey for Total Region and Store Managers through leadership, inclusive listening groups and creating, executing, engaging, and following up the action plans. Lead, engaged, inspired, and motivated teams the team through times of administration, consultations, restructures and store closures.
EDUCATION
High Oakham Middle School
GCSE
The Brunts School
A Level
ABOUT MATT WAKELIN
A valued, trusted, honest Retail Manager with over 29 years retail experience, 27 of which were gained from running multi-million pound stores, head office management roles and multi-site management with the UK’s 2nd largest clothing brand, George @ Asda and Joules Clothing. People see me as an inspirational leader, an influential role model with an ability to engage, inspire, coach and develop both teams and individuals cross functionally at all levels to maximise their potential. Planning is an obsession, however, resilience is a skill developed in retail over the years is being able to react, manage and adapt to change with speed and emotional intelligence. An ability to analyse data through strong commercial awareness to prioritise workload, drive standards and sales through people, process and customer service. Being solution focused, a challenge gives a desire for discovering and developing new ways of working to simplify processes, reduce costs and drive profitable sales growth.
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