Matt W.
Innovative Corporate Affairs Executive I Advancing Reputation Management & Stakeholder Engagement Through AI, Data & Strategic Communication
- Role
- Managing Director at FTI Consulting
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Matt W.
With a career bridging public service, in-house leadership, and agency consulting, Matt is a corporate affairs executive at the forefront of integrating data, AI, and digital strategy into reputation, brand, and stakeholder management. He has counseled policymakers and executives on a wide spectrum of priorities including media relations, M&A communications, crisis and issues, change management, and brand positioning. Matt is currently a Managing Director with FTI Consulting’s Strategic Communications and Financial Services team. He most recently served as Head of Communications for Corebridge Financial, where he drove employee communications, media relations, social media, and digital reputation including the use of analytics, SEO/SEM, generative engine optimization (GEO), and AI tools to demonstrate measurable impact.Previously, Matt served as Head of U.S. Communications for HSBC, where he was a member of the U.S. executive committee and played a central role in guiding the bank through a period of strategic transformation. He led external and internal communications during a time of significant change including business exits, leadership transitions, and strategic repositioning ensuring alignment across media relations, employee communications, and digital engagement. Under his leadership, the bank advanced its use of data and digital tools to modernize communications and drive more targeted stakeholder engagement.Before HSBC, Matt was Vice President at H+K Strategies, where he advised Fortune 500 clients and global brands on strategic positioning, media relations, and change communications. He led integrated campaigns designed to support corporate transformation, strengthen reputation, and navigate sensitive stakeholder issues blending traditional PR with analytics and digital strategy to help clients manage complexity and deliver value.Earlier in his career, Matt was Associate Director of Media Relations and Public Affairs at the Federal Reserve Bank of New York. He played a key role in rebuilding public trust following the financial crisis, developing communications strategies to address reputational risk and public skepticism. His work included high-stakes media relations and crisis communications and he led efforts related to Dodd-Frank Act implementation, rising student debt, unconventional monetary policy, and small business lending.Matt graduated with honors from William Paterson University of New Jersey and completed a graduate program in Public Relations Strategy and Execution at New York University.
Experience
Managing Director
Jan 2026 — Present · New York, NY, US
FTI Consulting\'s strategic communications services helps leaders seize opportunities and mitigate risk during both transformational and disruptive moments. Our goal is to help you clarify positions, engage stakeholders, and ensure that the right message reaches the right audience at the right time.As a Managing Director within FTI’s Strategic Communications segment, I leverage our proprietary AI capabilities, research, and data insights to provide tailored and integrated communications advisory solutions to banking clients on executive positioning, crisis response and preparedness, transformation strategy, internal and external stakeholder engagement, and digital reputation management.
Education
William Paterson University of New Jersey
Bachelor of Arts - Cum Laude, Communication
New York University
Summer Institute, Public Relations Strategy and Execution
2010 — 2010
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