Matt Tritley
Vice President Corporate Marketing
- Role
- Vice President Corporate Marketing at AbbVie
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Matt Tritley
Global marketing leader skilled and experienced at building and leading successful consumer and healthcare brands. Adept at developing and implementing global brand strategies through an integrated marketing approach. Innovative and collaborative leader building and inspiring teams who deliver improved business performance and results. Specialties: brand strategy and development, value proposition development, marketing communications, go-to-market strategy development, market research, integrated marketing, creative strategy and design, brand architecture, content marketing, digital marketing, metrics and measurement.
Experience
Vice President Corporate Marketing
Jan 2018 — Present
Education
Georgia Institute of Technology
BS
Dartmouth College - The Tuck School of Business at Dartmouth
MBA
Skills
- Market Analysis
- Segmentation
- Cross-Functional Team Leadership
- Competitive Analysis
- Marketing
- Product Marketing
- Customer Insight
- Market Research
- Pharmaceutical Industry
- Marketing Strategy
- Brand Management
- Business Strategy
- Product Launch
- Strategy
- Global Marketing
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