Matt Simon

Executive Vice President & Chief Marketing Officer

Role
Executive Vice President and Chief Marketing Officer at Wills Group
Location
Harrisburg, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Matt Simon

As a Chief Marketing Officer, I bring 25+ years of marketing leadership and a decade of…

Experience

  1. Executive Vice President and Chief Marketing Officer

    Wills Group

    Jun 2025 — Present

Education

  • Penn State Harrisburg

    Master of Business Administration - MBA

  • University of Pittsburgh College of Business Administration

    Bachelor

Skills

  • Customer Loyalty
  • Promotions
  • Product Innovation
  • Portfolio Management
  • Competitive Analysis
  • Nielsen Nitro
  • Customer Insight
  • P&L Management
  • Collaborative Leadership
  • Consumer Products
  • Shopper Marketing
  • Category Insights
  • Management
  • Consumer Insights
  • Performance Management
  • Crm
  • Leadership
  • Advertising
  • Marketing
  • Building Customer Loyalty
  • People Development
  • Business Modeling
  • Panel Data
  • Positioning
  • Cross-Functional Team Leadership
  • Strategic Planning
  • Brand Architecture

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Matt Simon — Executive Vice President and Chief Marketing Officer at Wills Group in Harrisburg, US | Unifers