Matt McCutcheon
📢 Messaging Architect + Amplifier | Corporate, External, Internal & Crisis Communications Leader | Social Media Management | DE+I Practitioner | Brand Management | Video Development | Host
- Role
- Senior Manager, Global External Communications Leica Biosystems at Danaher
- Location
- Indianapolis, IN, US
- LinkedIn followers
- 500 followers
About Matt McCutcheon
Enterprising, creative communications leader with demonstrated success engaging teams, architecting programs to align with business objectives, and enabling sales growth through increased brand awareness. Proven track record of growing share of voice though diversifying earned media opportunities to highlight key initiatives, internal experts, and customer success stories. Leverage journalism background to curate differentiated and humanized content, establish crisis communications policy, counsel executives, and restructure social media strategy to drive engagement above industry averages.
Experience
Senior Manager, Global External Communications Leica Biosystems
Sep 2025 — Present
Unify fragmented activities into comprehensive PESO model to maximize value and efficiency Expand coverage beyond trade publications to include mainstream media, podcasts, influencers, and podcasts Manage vendor relationships and maximize return on investment by negotiating contracts to increase output by 20% with no additional spend Lead External Communications Community of Practice, liaising with 18 Danaher Operating Companies to identify synergies and showcase best practices Drive cost savings, including leveraging media relationships to triple Press Release pick-ups without wire services Establish integrated approach with Internal Communications team to maximize content effectiveness and cross-functionality Create standard work and metrics for Danaher Operating Companies to benchmark
Education
Franklin College
Bachelor's degree, Broadcast Journalism & Leadership
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